This book has never been opened. I took it out of the packaging to take photos of the outside, then immediately put it back. Designed by Apple in California chronicles 20 years of Apple design through 450 photographs of our products and the processes used to make them.
A visual history spanning iMac to Apple Pencil, this hardcover volume is both a testament and a tribute to the meticulous processes of design, engineering, and manufacturing that are singularly Apple. The book is dedicated to the memory of Steve Jobs. The idea of genuinely trying to make something great for humanity was Steves motivation from the beginning, and it remains both our ideal and our goal as Apple looks to the future, said Jony Ive, Apples chief design officer. This archive is intended to be a gentle gathering of many of the products the team has designed over the years.
We hope it brings some understanding to how and why they exist, while serving as a resource for students of all design disciplines. The products in this book are the result of a profoundly close collaboration between many different groups. Shot by photographer Andrew Zuckerman in a deliberately spare style, the books 450 images illustrate Apples design process as well as its finished products. In the books foreword, Ive explains.While this is a design book, it is not about the design team, the creative process or product development. It is an objective representation of our work that, ironically, describes who we are.
It describes how we work, our values, our preoccupations and our goals. We have always hoped to be defined by what we do rather than by what we say. We strive, with varying degrees of success, to define objects that appear effortless. Objects that appear so simple, coherent and inevitable that there could be no rational alternative. Designed by Apple in California is available in two sizes and printed on specially milled, custom-dyed paper with gilded matte silver edges, using eight color separations and low-ghost ink.
This linen-bound, hardcover volume was developed over an eight-year period. It is published by Apple. The item "Designed by Apple in California (10.20×12.75) Brand New" is in sale since Wednesday, September 18, 2019. This item is in the category "Books\Nonfiction". The seller is "jacobsingleton" and is located in Mahomet, Illinois.This item can be shipped to United States, Canada, United Kingdom, Denmark, Romania, Slovakia, Bulgaria, Czech republic, Finland, Hungary, Latvia, Lithuania, Malta, Estonia, Australia, Greece, Portugal, Cyprus, Slovenia, Japan, China, Sweden, South Korea, Indonesia, Taiwan, South africa, Thailand, Belgium, France, Hong Kong, Ireland, Netherlands, Poland, Spain, Italy, Germany, Austria, Bahamas, Israel, Mexico, New Zealand, Singapore, Switzerland, Norway, Saudi arabia, Ukraine, United arab emirates, Qatar, Kuwait, Bahrain, Croatia, Malaysia, Brazil, Chile, Colombia, Costa rica, Panama, Trinidad and tobago, Guatemala, Honduras, Jamaica, Barbados, Bangladesh, Bermuda, Brunei darussalam, Bolivia, Ecuador, Egypt, French guiana, Guernsey, Gibraltar, Guadeloupe, Iceland, Jersey, Jordan, Cambodia, Cayman islands, Liechtenstein, Sri lanka, Luxembourg, Monaco, Macao, Martinique, Maldives, Nicaragua, Oman, Peru, Pakistan, Paraguay, Reunion, Viet nam, Uruguay.